Guided Path · Step 4

Where the money leaks

Imagine a table with a pile of money on it — so much it’s almost falling off the edges. That pile represents what your work could convert into.

Leaks are the invisible gaps where that value slips away: not because you don’t try, but because the process doesn’t “hold” the value long enough to close.

The common leak points (Property Specialist)

These show up across Messenger, Viber, WhatsApp, SMS, calls, walk-ins — it doesn’t matter. The channel changes, but the leak pattern stays the same.

Leak 1
Slow first response

Interest decays fast. When response timing relies on “when I’m free,” you lose buyers you never even met.

Leak 2
No defined next step

Conversations feel “active,” but nothing progresses. Buyers drift when the next action is not clear.

Leak 3
Follow-up depends on memory

If follow-up is manual recall, it will fail under volume — and the failures are silent.

Leak 4
Context splits across channels

Repeating details and losing history lowers trust, slows momentum, and increases drop-off.

Leak 5
Weak pipeline visibility

When you can’t see status at a glance, your day becomes “chat whack-a-mole,” and hot leads cool down.

Leak 6
Unprotected continuity

If the business identity (numbers, pages, access) is fragile, your process resets when people change or accounts break.

Fixing leaks isn’t “doing more.” It’s closing the gaps so your effort converts.

How this connects to month-to-month ROI (PH)

In the Philippines, the decision is practical: “If I pay this month, can I earn back by end of month?”

Fast payoff
Leak fixes often show impact first

Improving response reliability + follow-up certainty can recover deals that were already “almost yours.” That’s why leak work typically pays back sooner than branding or “more ads.”

Transparent expectation
Some gains are weeks, some are months

If lead volume is low, you may need time to see the full effect. But the order stays the same: close leaks first, then increase volume.

Next page: we turn this into a decision — what to do now, and what to leave for later.

Next: decide your first fix

You’ve seen what breaks, why order matters, and where the money leaks. Now we choose the first move that stops loss — based on your reality.

← Back: Fix Order Matters
Continue · Decide Return to Overview
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